The Bachelor Program of International Business is designed to help undergraduates ：

• Have a good master of professional knowledge in the area of international business including international business laws, conventions and skills.
• Acquaint students with Chinese politics, economics, and culture, and contribute to friendly international exchange and cooperation.
• Obtain practical operational capabilities in business via this program, such as business planning, international business management, business legal consultancy, business environmental research, and business English communication.

Graduates of this program are prepared for careers in multinational companies, consultant agencies, international trade business, and economic departments in government and in research institutions.

School of Business Administration (SBA) is the oldest and largest school of Zhejiang Gongshang University. Rebuilt in 2001, our school evolved out of Department of Business Administration which was founded in 1978.Our school has first-grade doctoral program and post-doctoral mobile station for Business Administration, key discipline for Enterprise Management of Zhe Jiang province. We offer master program for Business Administration and Technological Economy and Management. We also launched five undergraduate specialties including Business Administration, Marketing Management, Human Resources Management, Project Management and International Business. There are 89 faculties and more than 1500 students in our school.

There are 16 full-time lecturers in department of international business who are highly professionally qualified. Most of them have doctor’s degree and overseas experience with global vision. Among them 3 are professors, 10 are associate professors, 3 are lecturers. Department of international business also owns a dynamic, high-level research team which has been successfully funded by the government at various levels for a range of research topics.

Main Courses

Skill Courses: Comprehensive Chinese, Business Chinese, Outline of China, and Advanced Application of Office Software

Compulsory Courses: Principles of Management, Economics, Accounting, Financial Management, and Marketing

Core Courses: International Business English, International Business Planning, Organizational Behavior, and International Market Analysis

Elective Courses: International Business Etiquette, International Marketing, Human Resource Management, Business Negotiation, E-commerce, Brand and Image Strategies, Enterprise Strategic Management, Project Management, International Settlement, International Finance, International Commercial Law, International Investment, Customer Relationship Management, Cross-cultural Communication, Network Marketing, Outsourcing Management, China Industrial Policy and Trade Environment, Chinese Culture and Business Etiquette, Corporate Governance in China , Chinese Consumer Behavior.